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Pure Bridal White Takes a Hike. Now It’s About a Splash of Color!

FT. WASHINGTON, Pa., Jan. 1 /PRNewswire/ — He pops the question. She says yes. And in just a split second … her life has changed. Now the focus is all about the wedding; the breathtaking nuptial site, the ‘picture perfect’ dress.

“Brides are enchanting. They are animated, energized and charmingly determined,” comments Michael Shettel, lead designer for Alfred Angelo. “We’ve been in this business for over 75 years and the one thing that hasn’t changed is a bride’s passion for finding her storybook dress. After all, it’s her biggest moment. This is the dress she will remember forever.”

This season brides step out in romantic goddess dresses, fairy-tale poofy ball gowns or elegant lace and tulle silhouettes. There’s no end to today’s offerings in bridal land. The fabrics are sumptuous, the beading is divine, and the colors are fantastic. Wait … color? Do brides wear color?

Yes, bridal gown shoppers. There’s a big change in standard bridal white. The latest trend - a splash of color! Victorian lilac, pink sorbet or striking navy; pure tradition is out. Adventure is in for brides who dream in color!

“It’s a new twist with a traditional flair. White or ivory gowns are now color-accented in sashes, waistband ribbons, or extravagantly embroidered trains with colored panel insets. We offer a palette of 46 colors,” commented Shettel. “Color is an exciting way to accent the finest details. This is becoming a very popular choice.”

Additionally, a few more trends emerging are:
- Draping and billowing ‘pick-up skirts’ fashioned after French ruching
couture design.
- Sexy charmeuse sheaths in body-loving styles.
- Destination gowns; romantic gowns with underskirts that can be removed
for the more casual ‘after ceremony’ celebration. This is a great way
to go for resort beach weddings.
- Customized trains. The option to pick your style. Pick your length.
- Vintage influences merged with contemporary flair.
- Silk strapless beaded bodices with extravagantly fashioned ball gown
skirting.
- Color-accented gowns can be designed to match mothers’ gowns,
bridesmaids and flower girl dresses.

“As trends continue to give brides a stunning array of assortments, we are finding the orders for customization increasing. Brides are clamoring for individuality; the desire to be different and unique. Whatever her fantasy, there’s a fabulous gown to flatter her,” commented Shettel.

Alfred Angelo is unveiling their 2006 collection throughout the nation. Go online to alfredangelo.com for event dates and locations.

Alfred Angelo gowns are available in over 1,000 bridal shops nationwide and at 34 Alfred Angelo designer-owned stores. Every style is available in sizes 2-28W in short, tall and regular length, and shades of white and ivory. Trains can be extended on most styles and many designs are available. Prices start at just $299. For more information and store locations, visit www.alfredangelo.com/. Call 877.7ANGELO for exclusive Alfred Angelo designer stores, or call 866.8ANGLEO for stores selling Alfred Angelo dresses anywhere in the US.

CONTACT: Barbara Pflaumer, Advertising, Alfred Angelo, +1-267-948-1157, or bpflaumer@alfredangelo.com

Web site: www.alfredangelo.com/

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ALENA WILHITE
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on July 9th, 2008 at 3:44 pm
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My oldest daughter is getting married April 18, 2008. I am a single mom looking for and Alfred Angelo #1516. She has tried one on and is POSITIVE that that’s the gown for her wedding. I am not trying to be cheap but with my income and being the only parent paying for the wedding, I kind of have to be. I had found some online at wisebride for $199.00 and failed to order hers because I needed to have her sized and now they are sold out. I understand I may not be able to find it that cheap again but next to that the cheapest is $589.00. Was just wondering if anybody might know of one cheaper than that.

 
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